Privacy

3.1 When we collect

In general, personal information will be collected in some form whenever you use Showed. Generally this is due to the way the service operates at a technical level, storing data such as your IP address, browser and login details as cookies; however, it may also be because you take specific steps to supply information to Showed (such as in a comment or track description). Without limiting the circumstances in which personal information may be collected, the following are examples of when such collection may occur:

• upon registration of a user account with Showed;
• upon creation of an artist or publisher account;
• upon editing details of your profile or settings, including payment settings;
• when transactions occur, such as purchasing music, concerts or licences;
• when you stream, download or watch music;
• when, as an artist or publisher, you add a new track to Showed; and
• when you contribute specific information in response to a prompt, such as ratings, comments, likes, and so on.

3.2 What personal information we collect

When you register for a user account and use Showed, we may collect information including:

1. your name, if you give it to us during signup or connect with Facebook;
2. if you connect with Facebook, your Facebook ID as well as any visible profile information you have chosen to share with us (for example, your date of birth);
3. your email address;
4. your activity on Showed, including what tracks you purchase (so we know what to store in your library) and what you listen to (so we know what to recommend)
5. if you choose to enable location sharing, your approximate location;
6. personal information contained in any comments or other contributions you make to Showed;
7. if you are an artist, your profile information, preferences, bank details, declarations of entitlement, and payment beneficiaries; and
8. your payment preferences, including credit card or PayPal details (so we can process payments for transactions performed by your account).

For example, if you purchase a track on Showed, we store when you purchased it, what your purchased, what computer you purchased it from, what payment method you purchased it with, and the details of that payment method, in order to bill you and give your account access to that track in the future. If you invite friends to join Showed, we may also collect any email addresses you supply in order to send them an email inviting them to use the Service.

3.3 How we use your personal information

The primary way in which we use your personal information is to make Showed operate seamlessly and usefully for you, our user. By this we mean:

• contacting you in connection with your use of the Service;
• delivering music to you;
• billing you;
• giving you recommendations;
• telling you about content you like;
• notifying you, in accordance with your communication preferences, of upcoming concerts, new releases, recent activity and new features;
• publishing to your news feed with your permission;
• if you are an artist, presenting you with statistics about your music sales and suggestions of how to improve them;
• making payments to artists and their nominated beneficiaries;
• linking tracks with identified collaborators (such as songwriters, producers and mixers); and making technical improvements to the Service.

When we need to contact you urgently in relation to your account (for example, because your payment has failed) or with important information about your use of the Service (for example, because our terms of use have changed), we may use your personal information to do so. Because these notices are essential for using the Service, you cannot elect not to receive them, and you will be deemed to have received such notices when sent. We may also use your personal information for internal purposes such as auditing, data analysis, and research to improve Showed. We will never give your email address to a third party for marketing purposes. We hate spammers as much as you do.

3.4 Facebook connect

If you register for a user account with Showed by choosing the 'connect with Facebook' option (Facebook connect), your Showed user account will be linked to your Facebook account, and data may be copied from your Facebook account to Showed in accordance with your privacy preferences. If you choose this option, you must agree to all applicable Facebook agreements and policies, including the Facebook Statement of Rights and Responsibilities, the Facebook Privacy Policy, the Facebook Platform Page and Policies, and the Facebook Terms of Service. Once you opt-in to Facebook connect, friends to whom you have granted permission to view your activity on Facebook will be granted permission to see certain of your activities on Showed, such as concerts you are attending, music you like, tracks you have purchased, comments you have made on other users' profiles and music, and related information. We want you to be able to use Facebook connect because we think it makes music more social and enjoyable. However, you should obviously take care in choosing what information to supply to Facebook, and be aware that once information is provided to Facebook it may be dealt with by them differently to how we will treat your information on Showed.

3.5 Recommendations

Showed sometimes collects information about your library, music and listening habits. This information is not associated with your name or Showed user account. However, it may be used to supply recommendations (in combination with other information, such as what users with similar purchase histories also purchased) on Showed. In addition, your recommendation data may be used to:

• create automatic playlists and suggest pre-made playlists;
• recommend concerts and other music for purchase; and
• provide recommendations to other users.

4.1 What other information we collect

Showed also collects information that does not directly identify you (non-personal information), such as your language preferences, computer platform, time zone, country, and so on.

4.2 Cookies and logs

Showed, like just about every other modern website out there, uses cookies to save you from having to login to Showed every time you visit the site. These files are stored automatically by your browser as part of its ordinary functions. They contain information about your user account and local user interface preferences (such as the colour and location of your PlayBox, and other settings). Our web servers also collect some information about your use of Showed, including your Internet Protocol (IP) addresses, browser profile, language, referrer page, operating system, date and time of visit, and related data. These data are stored automatically in our log files, and are not generally used except to diagnose technical problems with the Service (such as missing files) and to identify general usage trends.

4.3 Email click-through data

Some email messages link to a special URL that tells us whether you acted on the email we sent to you. We may use this information (in an aggregated, anonymised form) to determine what emails are being read and reduce your inbox clutter where possible.

5.1 Overriding principle

As a general rule, Showed does not disclose your data to other people. We believe that your data should be yours, and not ours to do what we like with. Accordingly, your data -- personal and non-personal -- is stored on our servers and not given out except in cases of necessity, as detailed below.

5.2 Technical improvements

We may work with our developers and technical assistants to collect and use data about your client device and peripherals so that we can improve Showed, provide technical support and perform troubleshooting, bug fixing and optimisation.

5.3 Service providers

Showed shares personal information with the following entities:

1. billing companies (banks, payment gateways, payment processors, such as PayPal);
2. web hosts and information storage providers (Amazon AWS);
3. postal services (in cases where we deliver any products to you);
4. social integration partners (such as Twitter and Facebook, where you have opted in to connect with those services);
5. merchandise providers (if you elect to have merchandise made on your behalf); and
6. your data sources (any widgets, feeds, embedded content or other data you have specifically asked us to share).

These entities must also protect your personal information in accordance with their own privacy policies and applicable laws.

5.4 External content

Showed may contain links to websites, products and services controlled by others. The Service may also use products or services supplied by third parties. Please note that those websites, products and services are governed by their own privacy policies and any data that is collected by them may be treated differently to your data on Showed.

5.5 Trans-border data flow

Showed operates the Service using web servers and technical equipment located around the world, including in the United States and Australia. We may transfer to and store your personal information on any of this infrastructure in accordance with this policy. (For example, your user account data might be stored on a cloud storage service based in California, while your billing information might be stored on our payment gateway server in Sydney.) We may also transfer your data to our related bodies corporate according to the Corporations Act 2001 (Cth).

5.6 Others

It may be necessary (including for legal reasons and requests from governmental authorities within or outside your country of residence) for Showed to disclose your personal information. We may also disclose information about you if we determine that for purposes of national security, law enforcement, or other issues of public importance, disclosure is necessary or appropriate. We may also disclose information about you if we determine that disclosure is reasonably necessary to enforce our terms and conditions or protect our operations or users. Additionally, in the event of a merger or sale we may transfer any and all personal information we collect to the relevant third party.

7.1 Contact information

You can update your contact information and preferences by logging into your account and updating your Account information. For other personal information, we make good faith efforts to provide you with access so you can request that we correct the data if it is inaccurate or delete the data if it is no longer required. We may decline to process requests that are unreasonably repetitive, require disproportionate technical effort, jeopardise the privacy of others, are extremely impractical, or for which access is not otherwise required by local law. Access, correction, or deletion requests can be made to the email address given in clause 9.

7.2 Accuracy of account data

Showed makes it easy for you to keep your personal information accurate, complete, and up to date. We will retain your personal information for the period necessary to fulfill the purposes outlined in this Policy unless a longer retention period is required by law.